Monday, March 1, 2010

Pew Internet study (3/1/10): Today’s news portable, personalized, participatory

Three fourths of online news users get news through e-mail or social networking sites, according to Pew’s new study, Understanding the Participatory News Consumer.

Also, think three “P”s when describing our relationship to news today. The study found that news is:
" Portable: 33% of cell phone owners now access news on their cell phones.
Personalized: 28% of internet users have customized their home page to include news from sources and on topics that particularly interest them.
Participatory: 37% of internet users have contributed to the creation of news, commented about it, or disseminated it via postings on social media sites like Facebook or Twitter.”

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